In spite of sustaining macro-economic challenges in 2011 because of component shortage and fierce price wars among multinational vendors, Taiwan-based computer manufacturer Acer Inceminently asserted the no. one position in the desktop category in India during the year.
As per the data from market research firm IDC, Acer settled the top spot from Hewlett-Packard, the U.S. hardware giant. It has a market share of 13.2 percent in the last quarter of 2011.
The Indian firm HCL Info-systems remained at second spot with a market share of around 8 percent. Acer presided to top the sales chart in the desktop category for nine months in 2011, according to the IDC data. During July-September, the company dropped down to the second position, but very quickly regained finely during the last three months of the year.
Among the overall PC market involving laptops and other mobile computing devices like tablets, Dell was the one which crossed others. Acer stood at the fourth spot in the list.
S Rajendran said that huge orders the company got from the government was one of the reasons for its heightened sales in the country, who is Acer’s main marketing officer.
On the other hand, HP’s performance was affected not only in India but also in global markets, because of its continuous top-level management changes and recent announcements relating to the plans to break off its PC business.
The decision of HP to replace its chief executive Leo Apotheker with former eBay chief Meg Whiteman made customers secretive, permitting its rival like Acer to take the chance to gain market share.
Though the consumers have more preference over mobile computing devices than the traditional PCs, India is still reflected as beneficial market for desktop computers. Hence there is a great opportunity for multi-national computer manufacturers like HP, Dell, Lenovo and Acer to take their profit charts up, as the report says.
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